NJ FamilyCare Credentialing for New Jersey Doulas

NJ FamilyCare covers doula care for every pregnant and postpartum member, at no cost to them. Allies enrolls you in fee-for-service, contracts you with the managed care plans and bills your visits, so you can take NJ FamilyCare clients across New Jersey.

Get Started
  • Sign up free, with no membership fees
  • Fee-for-service and the managed care plans in one application
  • Approved in as little as 4-6 weeks
  • Up to $70/hour per visit, with labor and delivery paid on top
Smiling doula

With Allies vs. Do It Yourself

Features

Medicaid Credentialing

Insurance Onboarding

Paperwork Burden

Time to Get Credentialed

With

One application handled by our team

Automatic enrollment with insurance plans in your area

We handle all documentation

Typically 4-6 weeks

Do it Yourself

Complex application process with extensive documentation

Separate applications for each NJ FamilyCare MCO

Hours of repetitive paperwork each month

Can take 3-6 months or longer

With

Medicaid Credentialing

One application handled by our team

Insurance Onboarding

Automatic enrollment with insurance plans in your area

Paperwork Burden

We handle all documentation

Time to Get Credentialed

Typically 4-6 weeks

See the full comparison, step by step

Maximize Your Practice.
Minimize Your Paperwork.

Get paid for every NJ FamilyCare visit

Get paid for every NJ FamilyCare visit

Make up to $70/hour through Allies for routine prenatal and postpartum visits covered by NJ FamilyCare, with labor and delivery support paid on top. Visits can continue up to 180 days after the birth, and we send you guaranteed payments every two weeks.

Get started
Spend your time with families, not insurers

Spend your time with families, not insurers

NJ FamilyCare members pay nothing for doula care and need no prior authorization, so there is nothing to sort out before a visit. Afterward, you log the basics and we bill the plan, chase rejected claims and resubmit them.

Get started
Fee-for-service and every plan at once

Fee-for-service and every plan at once

On your own, you enroll with NJ FamilyCare fee-for-service first, then contract with Aetna, Fidelis Care, Horizon NJ Health, UnitedHealthcare and Wellpoint one by one. With Allies, a single application covers all of them.

Get started

Allies made the entire process simple.

I was overwhelmed with all the paperwork and wasn't hearing back from insurance companies when I tried to apply on my own. Now I'm accepting insurance clients and my income has increased significantly while serving families who couldn't afford doula care before.

Gabby Anderson

Gabby Anderson

Certified Doula, New York

The support team was incredibly helpful.

From day one, the team guided me through every step. The platform is intuitive and the results speak for themselves. My practice has grown beyond what I thought possible.

Sarah Mitchell

Sarah Mitchell

Birth Doula, California

I wish I had found this platform sooner.

The difference in my business has been night and day. Insurance billing used to be a nightmare, but now it's completely streamlined. I can focus on what I love most - supporting families.

Maria Rodriguez

Maria Rodriguez

Postpartum Doula, Texas

How Allies Works

Getting started is simple

1

Apply

Start one free application with Allies. We gather the documents NJ FamilyCare asks for, from your NPI to your community doula training and liability insurance, and submit them for you.

2

Get Credentialed

We enroll you with NJ FamilyCare fee-for-service and contract you with the managed care plans. Most doulas are approved within 4-6 weeks.

3

Start Accepting Insurance

Take NJ FamilyCare clients, who pay nothing for your care, and submit basic information after each birth. We bill the plans and send your payments every two weeks.

See every step, from application to payment

FAQ for New Jersey doulas

Allies also credentials doulas in New York.

Medicaid facts checked November 3, 2026 against NJ Division of Medical Assistance and Health Services: Doula Care.

Yes. NJ FamilyCare, New Jersey's Medicaid program, covers doula care as a maternity benefit for pregnant and postpartum members, whatever their medical complexity. Members pay nothing for care from an NJ FamilyCare community doula, and no prior authorization is needed.

The standard benefit covers up to eight prenatal and postpartum visits plus support during labor and delivery. Visits can continue up to 180 days after the birth while the member stays eligible, and some members qualify for an enhanced benefit with more visits.

Through Allies, up to $70 an hour for a routine prenatal or postpartum visit covered by NJ FamilyCare, and labor and delivery support is paid on top of the visits.

You must be at least 18, have an NPI and complete a community doula training on the state's approved list. You also pass a fingerprint-based background check and carry liability insurance of at least $1,000,000 per incident and $3,000,000 in aggregate.

Doulas enroll with NJ FamilyCare fee-for-service first, then contract with each managed care plan: Aetna Better Health of New Jersey, Fidelis Care, Horizon NJ Health, UnitedHealthcare Community Plan and Wellpoint. With Allies, one application covers fee-for-service and the plans.

Most doulas are approved within 4-6 weeks with Allies, and a dedicated specialist answers your questions while your enrollment goes through.

No. After each birth you submit basic information through the Allies portal. We file the claims, handle rejections and resubmissions, and send you guaranteed payments every two weeks.

Nothing. There are no membership fees, and applying with Allies is free.

Get in Touch

Fill out this short form and someone from Allies will be in touch with you.

Got questions?
We're here to help

Still have questions about accepting insurance or how Allies can support your doula practice? Schedule a quick call with one of our specialists who can walk you through the process and answer any questions you might have.

Chat with our team
Allies specialist waving on a video call